Luxe Interiors + Design, the City of Beverly Hills and Friends of Greystone Announce
Maison de Luxe 2011
National Designer Show House at Historic Greystone Estate in Beverly Hills
NEW YORK, NY (October 6, 2010) Luxe Interiors + Design magazine, in partnership with the City of Beverly Hills and the Friends of Greystone, announces its first national Designer Show House, Maison de Luxe 2011, at Historic Greystone Estate in Beverly Hills, CA.
Thirty of the most sought-after interior designers from across the country will be invited to transform the fifty-five room, Baronial-style Doheny residence, known as Greystone Mansion. This Designer Show House will be unveiled November 2 – 20, 2011.
“We are delighted to bring America’s top interior designers, decorative artists and landscape architects together to reimagine this exceptional estate,” says Editor in Chief Pamela Jaccarino. “This talented group will infuse the property with a fresh sense of style and enchantment while honoring its architecture and history.”
Jennifer Matthews, publisher, Luxe Interiors + Design’s National Network, adds, “The Designer Show House is a rare opportunity for the public to view the Mansion’s interiors first hand. Savvy luxury brand marketers recognize the cachet of the Greystone Designer Show House and are anxious to take advantage of the exclusive limited sponsorship opportunities that it offers. Luxe Interiors + Design is pleased to be working with Greenhouse Marketing Group, who will oversee marketing and public relations.”
Architect Gordon B. Kaufman began building Greystone for the Doheny family in 1927. The 46,000-square-foot estate, with formal gardens on 18.5 manicured acres, is situated in Trousdale Estates above famed Sunset Boulevard. Thanks to the generosity of participating designers and sponsors, and through Friends of Greystone, a non-profit organization dedicated to the restoration of Historic Greystone Estate, the property continues to receive lasting improvements and working capital to help preserve its status as one of the great houses in America.
About Luxe Interiors + Design
Luxe Interiors + Design magazine is the uncompromised source for those with a passion for creating beautiful surroundings and living well. It is the influential go-to guide that leads readers to discover and acquire local and national resources for design, decorating, architecture and renovation. Curated for the affluent, sophisticated homeowner, Luxe Interiors + Design is the only luxury publication that offers access to the local design and architecture scene, while also covering national design news and trends. The Luxe Interiors + Design network and its influence extends nationally into local markets reaching in-market readers with 450,000 total national distribution. Luxe Interiors + Design is part of Sandow Media, publishers of Interior Design, Furniture Today, New Beauty, Watch Journal and Worth.
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